ALSEA ANNOUNCES CEO SUCCESSION PLAN

Mexico City, January 13, 2025 — Alsea, S.A.B. de C.V. (BMV: ALSEA*) “Alsea”, the leading Quick

Service Restaurant (QSR), Coffee Shop, and Full-Service Restaurant operator in Latin America and

Europe, informs that the Board of Directors of Alsea has appointed Christian Gurría Dubernard as the next CEO of the company. This decision aligns with the long-term succession strategy following a thorough and effective internal and external selection process. Christian will assume the position starting July 1, 2025, succeeding Armando Torrado Martínez, who will assist him during this transition period before taking on new responsibilities. The governing body will support both Armando and Christian throughout this transition process.

Alsea sincerely thanks Armando for his dedication and hard work during his nearly three years as CEO, where he led the company with passion and commitment. During his tenure, the company achieved profitable organic growth across its operating regions and evolved into a more agile and dynamic organization, driving long-term progress.

Christian Gurría Dubernard brings over 25 years of extensive and successful professional experience with Alsea. He began his career at the company in 1991 with Domino’s Pizza as an in-store operator, later advancing to a Regional Director role. He has since held various leadership positions across all segments of the company, including Director of Casual Dining in Mexico, Director of Starbucks in Mexico, and most recently, Director of Starbucks in France and the Benelux region over the past six years.

Among his key achievements are the development of Starbucks in Mexico, starting with the first store on Av. Paseo de la Reforma, and implementing Alsea’s successful operating model for Starbucks in France, revitalizing the brand’s growth there.

Christian will provide leadership, international experience, expertise in managing interdisciplinary teams, and operational knowledge across multiple segments, brands, and markets. He will guide Alsea in this new phase of profitability, growth, innovation, and shared value creation, focusing on the company’s core business pillars.

Alsea is committed to maintaining profitability and efficiency, supported by a renewed leadership team and a strategic vision for market leadership. This approach positions the company to successfully navigate future challenges and consistently create value for its shareholders, customers, and employees.

 

Miranda Newswire – Full Press Release: Download PDF

 

Investor Relations Contact:

Gerardo Lozoya | Investor Relations | ri@alsea.com.mx | 55 7583 2000

Julia Torres Ávila | Investor Relations | ri@alsea.com.mx | 55 7583 2000

Press Contact:

Nadia Vizcaíno | PR and Corporate Communication | nadia.vizcaino@alsea.com.mx |614 175 7400 

Mario Páez | PR and Corporate Communication | mario.paez@alsea.com.mx | 55 2737 1981 

 
Limitation of Liability
This press release contains certain forecasts or projections, which reflect the current view or expectations of Alsea and its management with respect to its performance, business, and future events. Alsea uses words such as “believe”, “anticipate”, “plan”, “expect”, “intend”, “target”, “estimate”, “project”, “predict”, “forecast”, “guidelines”, “should”, and other similar expressions to identify forecasts or projections, but this is not the only way in which it refers to them. Such statements are subject to certain risks, contingencies, and assumptions. Alsea cautions that many factors could cause the actual results to differ materially from the plans, objectives, expectations, estimates, and intentions expressed in this press release. Alsea is under no obligation and expressly abdicates any intention or obligation to update or modify any forecast or projection that may result from new information, future events, or any other reason.
 
About Alsea
Alsea is the leading restaurant operator in Latin America and Europe of global brands in the quick service, coffee shop and full-service restaurants segments. It has a diversified portfolio, with brands such as Domino’s Pizza, Starbucks, Burger King, Chili’s, P.F. Chang’s, Italianni’s, The Cheesecake Factory, Vips, Archies, Foster’s Hollywood, Gino’s, and TGI Fridays. The company operates more than 4,700 units in Mexico, Spain, Argentina, Chile, Colombia, France, Portugal, Netherlands, Belgium, Luxembourg, Uruguay and Paraguay. Alsea’s business model includes support for its brands through a Shared Services Center that provides all the Administrative and Development Processes, as well as the Supply Chain. For more information please visit: www.alsea.com.mx.
Their shares are traded on the Mexican Stock Exchange under the ticker symbol ALSEA*

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